Northwest Corridor Revitalization Initiative

The Historic West End has contributed much to the history, cultural vibrancy and economic livelihood of the Queen City. The Soul of the Northwest Corridor is at the center of the heartbeat of Charlotte, and JCSU’s history and legacy are intermingled with the rhythm of the Historic West End.
JCSU is committed to servant leadership and civic engagement. We are a learning community that is passionate about its responsibility to serve. Therefore, in 2008, under the direction of our 13
th president, Dr. Ronald L. Carter, JCSU re-affirmed its commitment to the Historic West End and its residents.

The University has taken a leadership role in the revitalization efforts of the Northwest Corridor. JCSU is serving as the facilitator and convener, as well as lending intellectual capital and financial resources to the revitalization initiative - a broad-based collaborative effort to enhance the quality of life and stimulate the economy of the Beatties Ford Road/Northwest Corridor.
The Northwest Corridor is a major transportation route from uptown Charlotte and serves as the gateway for 37 neighborhoods, many of which are historic. In leading this effort, JCSU created the Beatties Ford Road Task Force, a multisector group, which includes local businesses, developers, residents, nonprofit organizations, along with the city of Charlotte and others to develop and implement strategies that will stimulate the economy and enhance the quality of life for Historic West End residents.
JCSU, utilizing its facility needs, campus Master Plan, input from area residents and strategies adopted by the Beatties Ford Road Task Force, has completed the following projects to assist with the revitalization efforts:

The Arts Factory: JCSU renovated the former Griffin Tire Company building into a new teaching facility for the visual and performing arts. It is also home of the Black Box Theatre. 

Soul of the Northwest Corridor Study: In collaboration with GALLUP Polls, Inc. JCSU conducted a study to investigate resident attachment, what community qualities drive attachment and how that attachment relates to local economic growth. The study serves as a springboard to progress in the Northwest Corridor. 

Gold Rush Trolley: JCSU collaborated with Center City Partners and CATS to bring the free alternative transportation service to corridor residents and students starting in 2011.

George E. Davis House: In 2011, JCSU broke ground on the restoration of a historic structure that once served as the home of JCSU’s first black professor. The house serves as the new Foster Village Network Center. 

“Passing Through Light”: This public art project offers an enlightening and dynamic gateway for vehicles and pedestrians as they travel through the I-77 and West Trade underpass and enter the Northwest Corridor. 

Mosaic Village: Located on 1635 West Trade Street, JCSU’s four-story mixed-use facility opened in October 2012 to provide 80 apartment-style suites, retail and commercial space, a public parking garage and rooftop terrace for students and the community. 

Sustainability Village: This innovative project began offering sustainable food production in 2012 through its community garden and aquaponic garden. The living-learning prototype for students and the community is one solution to the food desert issue in the Northwest Corridor.

HealthPlex: Since 2012, the HealthPlex has provided health and wellness services too the community that promote responsible self-care by conducting relevant research in health, human performance and sport.

West End Clean-Up: Working with the Chris Canty Foundation, JCSU joins forces annually with more than 300 volunteers representing 10 neighborhood organizations to beautify the area during the “West End Clean-Up for Change. 

Bike Share Program: Charlotte’s new bike share program has a station at the entrance of campus for residents to check out bicycles for another source of alternate transportation.