Renée Mauborgne

Renée Mauborgne is one of the world’s preeminent experts on business strategy, innovation and wealth creation in the knowledge economy.

Renée is a very impressive presenter—engaging, energetic and intelligent, with substantive material that can significantly impact your organization’s performance. She is the highest placed woman on Thinkers 50, the global ranking of business gurus. In

2007, Thinkers 50 placed Mauborgne among the top ten most influential business thinkers in the world.

Her book, Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Chan Kim, coauthor), is an international bestseller. Blue Ocean Strategy has sold over two million copies and is being published in 41 languages, breaking Harvard Business Press’s historical record of most foreign language translations ever achieved.

Blue Ocean Strategy won the Best Business Book of 2005 Prize at the Frankfurt Book Fair and was selected as the number one Strategy Book of 2005 by Strategy + Business and as a Top Ten Business Book of 2005 by

With Blue Ocean Strategy, Renée brings business audiences a genuinely important breakthrough in strategic business thinking, which is changing the business lexicon across the globe.


Renée Mauborgne is The Distinguished Fellow and a professor of Strategy and Management at INSEAD in Fontainebleau, France, the world’s second largest business school. She is Co-Director of the INSEAD Blue Ocean Strategy Institute and is a Fellow of the World Economic Forum.

Her Harvard Business Review articles, coauthored with W. Chan Kim, are world- wide bestsellers and have sold more than half a million reprints. Their “Value Innova- tion” and “Fair Process” articles were selected as among the best classic articles ever published in HBR. She has published numerous articles on strategy and manag- ing the multinational corporation in a host of other first-tier business journals.

Mauborgne has received a number of prestigious awards for her contributions to business thought leadership and has been widely praised in the international business media.